WOW this year started with a bang! Have you heard? There’s finally a new designer collaboration for HM! 2020 has been terrible for everyone and all big launches have been postponed so I was really excited when I got the email about this new collab. What Im more excited about is the fact that Simone Rocha is a brand very into sustainability and this has been such a priority for this collaboration. Organic cotton, recycled polyester and a new compostable yarn are only some of the ways that were found in order to create this collection. Also Simone Rocha x H&M will also include menswear, and kids clothes alongside womenswear, which is so good! A lot of options and designs and honestly can’t wait! Set your alarms for March 11 people!!!